Rise in Consumer Health Literacy
Consumers are now empowered to obtain, understand and use information to inform their health decisions and actions.
Consumers are now empowered to obtain, understand and use information to inform their health decisions and actions.
More questions due to an increased number of product launches, new indications and geographical expansion.
56% of HCPs are now ”no see” and 72% that are “see” are ”low-see”, creating challenges with personal promotion.
Noisy, non-personalized, and undifferentiated emails are leading to historically high complaints and opt-outs.
Customers now inundated with programmatic, social media and endemic site ads are ignoring and resenting them.
Poor user experience, lack of automation and zero interactive or conversational capabilities leading to adoption challenges.
USER EXPERIENCE
Intuitive user experience
Ask questions using natural language
Capable of self-learning and adaptation
Engage in human-like dialogue
Understands complex inquiries using a medical-specific training data set and taxonomy
Engages in near-human MLR-compliant conversations monitored and captured in Med Info CRM
Recognizes and differentiates between on and off-label queries as well as multiple indications
Fully scalable functionality across portfolios, markets and languages 24/7/365, with zero wait
Leverages a policy engine to triage and trigger escalation to a sales representative or MSL
Provides automatic AE/PQC identification and handling and feeds the appropriate systems of record
Disease interception and diagnostics
On/off-label indications and use
Dosage and efficacy
Safety and side effects
Toxicology and interactions
Clinical studies and pharmacology
Monitoring and laboratory testing
Pricing and financial assistance
Lifestyle programs and habits
by establishing your brand as the treatment of choice through medical education and scientific communications on disease interception, diagnostics, treatment and off-label use
via on-demand access to medical information, programs and self-service tools through a differentiated, “always-on” experience
by optimizing non personal promotional cadences through virtualized human interaction that drives message uptake, relationship development and Rx behavior
Discover how conversationHEALTH enables the world’s leading healthcare and life sciences companies to create AI-driven virtual experiences that exceed customer expectations. Purpose-built by industry for industry, the conversationHEALTH platform can be deployed for scientific communications, medical affairs, commercial operations and patient support to enable greater accessibility, improved responsiveness and better outcomes. We’re the partner of choice for 100 global brands to power 1 billion conversations that are transforming the way the pharmaceutical industry engages with physicians, patients, and consumers. Find out how. Find out now.
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